But do kids really learn faster or more than adults?  Aside from the things they have to learn to survive (like walking and eating), kids take in more than adults not because their brains are more developed, but because they have a remarkable innate curiosity. And they ask one question that, for some reason, we stop asking once we are adults.  They ask why.

Children want to know why things work and why they are can't do something.  For some reason, we become more comfortable as adults settling for the way things are or the way things must be.  Most do not think to ask why and even fewer think to ask why not.  With one noticeable exception: entrepreneurs.

The best entrepreneurs are like children.  They ask why and they ask why not. They are confounded when someone does not change something that can work better.  They do not understand why people say, "that can not be done."  And they have a curiosity that just cannot be satisfied.  "Why?" "Why not?" "What if...?" As a population, if something does not work or if something can work better, an entrepreneur will ask the questions and take the steps necessary to see something is done about it.

There is a huge difference between an entrepreneur and a small business owner.  Small business owners own small businesses.  Entrepreneurs ask questions, solve problems, wonder, and explore.  They have childlike qualities - they seem to love life like a child, they often have a child like sense of mischief and they have a naivete to believe they can change the world...which is the reason so many of them do.

Sinek is leading a movement to inspire people to do the things that inspire them. He writes, consults and speaks all over the world about the power of Why - the purpose, cause or belief that drives every one of us. Sinek has just published his first book, Start With Why: How Great Leaders Inspire Everyone to Take Action.